In this project we proposed to MRW, a leading company in the parcel delivery sector, a redesign of their web to increase the number of users using their website and also the satisfaction of use. At the same time, another proposal was made in parallel for the mobile application, as they wanted to captivate more MRW's usual customers. In order to improve the desired aspects for the company, such as the sending and tracking of packages by its clients, different research techniques such as user testing and heuristic evaluation were carried out.
The rest that was presented to us in this project was to standardize the shipping and collection processes that normally have a variety of options for that process through the web. To do this, we began redesigning the web application so it is easier to move to desktop format.
The solution was specially treated by the marketing department, which was the one that was most connected with the client to contemplate all their needs when redesigning the information architecture of the platform.
ROLE
UI Designer
CLIENT
MRW
PLATFORM
Android/iOS App
TOOLS
Sketch, ProtoPie, Illustrator
METHODS
Personas, surveys, feature, priorization
DURATION
2 months
©Beatriz Gómez Pérez. All rights reserved.
©Beatriz Gómez Pérez. All rights reserved.
©Beatriz Gómez Pérez. All rights reserved.